About
When the visitors enter the web site where our ad units are placed, our engine chooses the most relevant material for them. But before showing the advertisement to visitors, the ad engine checks numerous parameters while the page is being loaded on the visitors’ browser. The choice of the ad is based on numerous factors like: advertiser’s bid, visitors’s interests and preferences, the topic of the website of the publisher, the topic of the ad, etc. And based on the analysis the system gets, we choose the ad, which will be the most suitable for them.